Brand Strategy

Google Merchant Center is evolving into an AI Performance Hub. E-commerce sellers must adapt their product feed strategies to thrive in this new landscape.

Discover the paradox of profit in capitalism: how identical margins can lead to wealth for some and ruin for others, reshaping our economic landscape.

Uncover the truth behind the liberal arts narrative in tech. Are humanities majors really the future in the age of AI?

Delve into the parallels between AI's impact on technology and the challenges of parenting as children grow up. Discover insights on intent and platforms.

Europe faces a deadly heat crisis, with outdated regulations and cultural attitudes preventing the installation of air conditioning. Discover the reasons behind this choice.

Learn why we turned down three lucrative content projects that could harm AI search rankings and how to optimize your content for success.

Uncover the truth behind schema markup and its limited role in AI SEO. Learn how to effectively build your brand's digital identity for long-term success.

Explore the harsh truth: AI won't make ordinary people successful. Learn why embracing uniqueness is essential in today's competitive landscape.

Discover the 'Poster Child' Paradox and learn why dedicated employees often find themselves stuck in their careers despite hard work and loyalty.

In the AI era, the notion that ordinary people can easily succeed is a myth. Discover why true success comes from scarcity and extraordinary talent.

Colgate's collaboration with PyMC Labs has revolutionized market research, using AI to predict consumer behavior with unprecedented accuracy.

Discover the critical lessons from Europe's manufacturing struggles and how your business can avoid the same pitfalls in a changing global landscape.